Ultimate Guide to Law Firm Marketing With Google Ads 2020: PPC Mini-sites & Landing Pages (Part 3 of 4)
What are landing pages and why are they important? Landing...
Ultimate Guide to Law Firm Marketing With Google Ads 2020: Traffic Sources – Google Search (Part 2 of 4)
As mentioned in Part 1, if the first step of...
Ultimate Guide to Law Firm Marketing with Google Ads 2019-2020: Introduction (1 of 4)
In any service business, the gold standard for a lead...
The #1 Reason PPC Campaigns Fail
You either love PPC advertising or you hate it. As...
5 Things I’ve Learned Managing PPC for Lawyers
1. It's expensive, so efficiency is key. Clicks cost A...
3 Things Your Law Firm Could Always Improve in Your PPC Advertising
I’ve managed PPC for a variety of practice areas, and...
Set Up Google My Business for Your Law Firm and Get More Cases
I notice a lot of solo practitioners and small law...
Family Lawyer PPC Advertising Results in April 2019
I spoke with this client last week and they confirmed...
Family Lawyer PPC Advertising Results – 23.03% Conversion Rate in March 2019
The results below were generated using Google Ads & Bing...
How To Increase Your Click-Through Rate and Decrease Cost-Per-Click in Google Ads Text Ads
If you’re running text ads on Google, you know by...